Ice cream memories have a lot to do with our love of ice cream. Ice cream tastes great, it goes without saying, but it’s more than that isn’t it? Our love of ice cream is bound up with childhood memories of simple pleasures, hot sunny days, trips out and being with people we love.

I had a very fortunate childhood. Now don’t get me wrong, we weren’t rich, we didn’t have fancy stuff or go abroad but what I did have was the finest of best mates. She loved all the things I did, bikes, laughing and finding new dens and to top off this amazeballs friendship her dad was also an ice cream man. I loved my friend and I loved her dad, not in a weird way but in a ding dong da da the ice cream man, sorry, I mean